Marketing can be very tough. Have you ever tried selling your product to an individual that simply doesn’t seem to be interested in your product? This is often because the potential client doesn’t have a need for your product. Aha! Did you notice the fault in the last sentence? If someone doesn’t seem to be interested in your product at all, then why still refer to him or her as a potential client? This is because every single individual is a potential client until you give up the sale. There are no rules to marketing. Marketing geniuses around the globe make millions of dollars because they have been able to harness a skill that not so many people have been able to develop. Not everyone can sell a product. That is why not everyone can call himself a marketer.
A business can never EVER survive on an idea or product alone. It needs these geniuses to sell the product, if not, it remains in the warehouse or in the head of the innovator. Now that we have established that marketing isn’t easy, how come the marketing geniuses seem to be experts at it. These guys can literally sell you water even if you have a glass of water in your hand already. Why then do you think they are so successful? In this article, I will be sharing with you some secrets about marketing that no one will tell you. This isn’t just another article that promises to teach you something that you already know. Working in the trade shows and exhibitions industry has put me on the front-line to monitor these marketing geniuses and I have identified 6 things that ALL of them do when they are selling a product. In this article, we'll call your "potential customer", your "prey". Stick around, this will change your life...CONTINUE READING.
Jess Wolodkowicz
Tradeshow Strategist | Account Manager
Phone: +61 (02) 8093 3806
Mobile: 0417 468 487
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